HAY Playing Cards by Clara von Zweigbergk
Graphic designer Clara von Zweigbergk has updated the classic playing card with new graphic icons and shuffled them in new ways to make this original deck of cards something you want to own, take out or use as a gift.
Clara von Zweigbergk, born in Stockholm, studied graphic design and illustration at Beckmans School of Design, Stockholm, and at Art Center College of Design, Pasadena, USA.
She has worked as a graphic designer with advertising agencies and designers in Stockholm, Los Angeles and Milano. After her studies she founded Rivieran Design Studio, with two partners, a multi disciplinary agency spawning many successful collaborations within fashion, illustration, architecture, furniture, product, and graphic design.
After four years of employment as a senior graphic designer at Lissoni Associati in Milano, with clients such as Boffi, Armani and Alessi, she started a studio in Stockholm.
She currently pursues her great interest in paper, color, typography and form through projects ranging from corporate identities, photos art direction, packaging and a growing series of products.